19.11.09

Betsey Is For LUNGevity--and You Should Be Too!

In addition to my friend Annie Rose's birthday and the Thanksgiving holiday, another reason that I love the month of November is because it's the National Lung Cancer Awareness Month. This national campaign is dedicated to increasing attention to lung cancer issues, including the awareness, research, support, and prevention of lung cancer. As a fashionista personally affected by this catastrophic disease, I can testify of the critical nature of these efforts--but I'm happy to say that I'm not the only fashionista who thinks so. Rather, Betsey Johnson is all about LUNGevity--and you should be too!

This month, Betsey has partnered with the LUNGevity Foundation, whose mission is dedicated to funding lung cancer research and providing support to those affected by lung cancer. She has created a limited edition tee to be sold exclusively at Everything But Water, both in stores and online. Every last penny of the proceeds (truly, 100%) will be donated to LUNGevity and their fight against lung cancer.

As I've mentioned before, the facts will take your breath away. Truth be told, lung cancer is responsible for more than 28% of all cancer-related deaths, accounting for more than 150,000 deaths in America every year. And timing is everything; according to the National Lung Cancer Partnership, only 16% of lung cancer patients are diagnosed before their disease has spread to other parts of their bodies. Such staggering statistics make the work of LUNGevity and similar organizations crucial. Since 2002, LUNGevity has funded over 50 research projects, making a immense contribution towards the clinical care knowledge of lung cancer.

Now, with the help of Betsey Johnson, the fight can be fashionable. So, dearest fashionista friends, in the name of LUNGevity: Join the fight--go shopping!



In memory of Daddy
Nicholas F. Warner

January 23, 1954-September 10, 2009



Thanks to Annie Rose for sharing the word about Betsey's partnership with LUNGevity! Images, in order of appearance: (1) Limited Edition Betsey Johnson tee for LUNGevity $48, available exclusively at Everything But Water (online at www.everythingbutwater.com); (2) Daddy and me.

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